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West Virginia Media Holdings acquires WBOY

by Darlene J. Taylor

STAFF WRITER

CLARKSBURG -- The acquisition of WBOY-TV and The State Journal, a statewide business newspaper, was completed Thursday, according to Bray Cary, president and chief executive officer of West Virginia Media Holdings, LLC.

West Virginia Media Holdings also has options to acquire two CBS television affiliates, WTRF in Wheeling and WOWK in the Charleston-Huntington market.

Cary said these transactions will complement the organization as it grows to serve all the people of West Virginia.

"For the first time in the state, we are going to be a statewide media operation with a career path and strategic plan for television marketing here," said Cary. "We want to be a bigger part of the community in all areas."

He said the company plans to invest in capital operations for resources to expand coverage.

"We have a tremendous belief in Clarksburg, Fairmont, Morgantown and Elkins. We want to partner with all members of the community to build a strong future. We believe in the market and the state," said Cary.

Media Holdings acquired WBOY, an NBC affiliate, from Hearst-Argyle Television Inc. of New York. The State Journal was acquired from owners William E. and Lorenelle White, the latter of whom will remain as publisher of the Charleston-based publication.

The acquisitions could give West Virginia Media Holdings a total television coverage of 811,580 households, according to its press release.

Specific transaction terms were not disclosed.

Staff writer Darlene Taylor can be reached at 626-1403 or by e-mail at dtaylor@exponent-telegram.com.

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